PrimaLoft x Parley: From Plastic Waste to High-Performance Insulation

PrimaLoft, Inc. Announces Partnership with Parley for the Oceans Advanced material technology experts will turn marine plastic waste into high-performance insulation materials

Last year we wrote about the monment that PrimaLoft came up with the first synthetic insulation made from 100% recycled biodegradable fibres. The textile breakthrough introduced PrimaLoft Bio, a sustainable solution created to lessen the clothing industry’s negative impact on the earth. Today the advanced material technology company based in New York announced a strategic partnership with Parley for the Oceans.

Parley Pellets Image Credit: PrimaLoft

Founded by Cyrill Gutsch, Parley for the Oceans is a company that has been praised for successfully retrieving plastic waste and making it into thread. In 2015, they introduced their first products made with Parley Ocean Plastic. It has been a sustainable solution that has allowed companies like adidas to create sea form green trainers. They have also managed to collaborate on projects with the likes of Anheuser Busch InBev (Corona), American Express and the United Nations. Working with PrimaLoft, the partners will be looking to develop products from marine plastic waste, representing another step forward for PrimaLoft. By raising awareness on the beauty and fragility of the oceans, Parley now operates a pioneering global supply chain and Cleanup Network across 28 countries, intercepting plastic waste from beaches, islands, and in remote coastal communities.

Relentlessly Responsible

According to a report published by the United Nations [1], 8 million tons of plastic end up in the ocean per year. This enormous amount of plastic pollution has a tremendous impact on marine life, as it costs the lives of 1 million seabirds and 100,000 marine mammals yearly. The economic consequences are also immense. Each year, plastic causes $8 billion in damage to marine ecosystems. Parley and PrimaLoft are both committed to taking action that will positively impact this significant environmental issue.

With plans to incorporate and implement AIR (Avoid. Intercept. Redesign) strategy, Primaloft is ultimately looking to reduce the company’s plastic footprint. “This collaboration with Parley is a perfect match. We both have the same goals: reducing the plastic pollution on our planet, especially in the oceans,” said PrimaLoft president and CEO Mike Joyce. “Avoiding the production of new fossil oil-based materials wherever possible, is also a top priority. After the launch of PrimaLoft® Bio™ and proving that our fibre is ready to be utilised in a circular economy, this is another important puzzle-piece in our sustainable efforts.”

“This collaboration with Parley is a perfect match. We both have the same goals: reducing the plastic pollution on our planet, especially in the oceans.”

On their effort to fight against marine plastic pollution Cyrill Gutsch, Founder and CEO of Parley for the Oceans commented: “Parley Ocean Plastic® is a trademark for a range of premium materials to turn products into Symbols of Change and fund our battle against marine plastic pollution.” Adding: “The enormous success of our partnerships with brands like adidas and Stella McCartney, internationally renowned athletes, artists, and entertainers has had a carry-over effect on the whole industry. Recycling is now sexy, desirable and stands for meaningful design. The purpose is a new luxury. Today we welcome PrimaLoft as an official Parley supply chain partner to our global network, adding new high-performance material types to our portfolio and drastically supporting the growth of our movement – for the oceans.”

ALSO READ: Which Is The Lesser of Two Evils, Dumping Plastic or Reusing It In Fabric?

By joining forces with Parley in its projects that centre around preventing ocean pollution all over the world, Mike Joyce stated:“Using upcycled marine plastic waste to create insulation that meets the high-performance standards customers expect from PrimaLoft presents a unique challenge.” Concluding: “Sourcing high-quality raw materials are essential to the development of our insulations, and marine plastics are often lacking that level of quality. Together with Parley, our engineers have developed a method that allows for marine plastics to produce insulation products that meet our high-performance standards.”

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Founding editor-in-chief of, Muchaneta is currently one of the leading influencers writing about the merger of fashion with technology and wearable technology. She has also given talks at Premiere Vision, Munich Fabric Start and Pure London, to name a few. Besides working as a fashion innovation consultant for various fashion companies like LVMH Atelier, Muchaneta has also contributed to Vogue Business, is a senior contributor at The Interline and an associate lecturer at London College of Fashion, UAL.