While I was in Stockholm for a work thing, I was introduced to the idea of “Spotify for fashion brands” during a conversation with Fredrik Timour, the CEO of Fashion Innovation Center.
In the Age of Streaming, Could ‘Spotify for Fashion’ be the Next Big Thing?
THE "SPOTIFY FOR FASHION" CONCEPT IS NOT JUST AN AMBITIOUS NOTION; IT'S A ROADMAP TO A MORE SUSTAINABLE AND ENGAGING FASHION ECOSYSTEM.