How to Implement Artificial Intelligence in Fashion Retail

Defined as a technology that has the ability of computers or machines to perform tasks that are typically human, Artificial Intelligence (AI)...

Why FashionTech fails? Part I: Legacy

For the last 10 years, we've been watching the leaps and dives of the Fashion Tech industry primarily through the lens of...
Payment Wearables

Banks are Becoming Fashion Tech Ambassadors as Payment Wearables Popularity Surges

Imagine leaving your bank card at home, purposely. How would you pay for a cup of coffee, transportation, or dinner with friends?...

Crowdfunding Platforms, It’s Time For An Upgrade, Stat

Do any of you remember Ear-O-Smart? Their campaign hit the headlines back in 2016 and was covered by the likes of Forbes.com,...
Augmented Reality

How Is Augmented Reality Transforming the Fashion Industry?

Although I would not describe the fashion industry as early adopters of technology, it does seem that technological innovation has still managed...

Wearables & The Importance of Technological Disruption in the Medical Field

As the wearable technology ecosystem advances, we are headed towards a future where we will be able to choose whether to have...

If You Could Change Your Body As Easily As You Would...

Can you imagine rewriting what has always been? That we are born, we grow up, we age, and then we die. Well,...

French Startup Heuritech Wants To Help Fashion Brands Make Clothes That...

Before the internet, fashion trend forecasters travelled to remote corners of the world to closely document sartorial choices of resident micro-communities. This...
Sustainable Fashion Marketing

Sustainable Fashion Marketing: The Playful Approach

‘It’s chic to repeat’, is a snappy phrase that carries a semantic equal part playful and meaningful. Here’s why. It is devoid of terrifying...

Did You Know That 23 Per Cent Of Our Clothes Are...

In September 2018, online fashion retailer Boohoo reported strong half-year profits and rapid growth at its fast fashion brands PrettyLittleThing and NastyGal. Revenue for...