AuR, An Immersive Experience That Will Not Hijack Your Eyes Or...

In Minority Report, do you remember when Tom Cruise's character fast-walks through a futuristic retail store, with brands calling out to him, offering him...

Can VR Be A Tool In Teaching Sustainability Practices In Fashion...

Fashion Revolution Week recently drew to a close. It is a movement that has inspired an army of consumers to ask brands for greater...

Ready Player One, A Balance Between A Cautionary Tale And...

Its safe to say that everyone wants a piece of Augmented Reality (AR) but what about Virtual Reality (VR)? The gold rush for AR...

Holition x Rimmel: Beauty Technology Meets Human Experience

It is no secret that technology advancements have been revolutionizing many industries for quite some time now. From fashion to retail,  the ever-changing face...
Peter Leferink

Peter Leferink on The Future of Fashion: “We Need an Elon...

This season, at Amsterdam Fashion Week, I met a very important man. Bold and straight talking, "The word 'fashion' has been so polluted that it...
Jasna Rok

Jasna Rok, Future-Proofing And Challenging The Fashion Tech Industry.

We find ourselves having a fashion tech crush on the brilliant and talented Jasna Rok, who recently exhibited at #FASHIONTECH Berlin. Drawn to her pioneering work,...
Fashion Tech Milestones

Exploring Fashion Tech Milestones Beyond The Usual Marketing Ploys

Digital and retail are where fashion tech started to get the industry’s attention. This was when it finally became apparent that e-commerce was an...

13 Milestones That Put Fashion Tech on The Map

As far back as 1998, the combination of fashion and technology has proved to be a force to be reckoned with. Designers and makers...

The Scarfi VR App, Bridging the Gap Between The Physical and...

We recently discovered a new VR app with a difference. Launched exclusively at Westfield London, the Scarfi app was created via a partnership with British...

In 2020 Virtual Reality Will Actually Look Cool

Oculus managed to start shipping the first Oculus Rift VR Headset this week in quite an original way; it was Oculus' very own founder...