10 Reasons To Start Your Own Clothing Line During The Pandemic

Are you aspiring to start a clothing line in 2020? In these perilous times, there is no denying that the future of fashion has become uncertain. So much so that for those thinking of starting their clothing line in what is arguably...

Innovative Start-up PatternLab Showcases the Future of Digital Design

With COVID-19 accelerating and disrupting the future of the fashion industry, many companies, like PatternLab, are reshaping their operations and reducing risks by going digital to adhere to new demands and safety regulations. The innovative start-up has launched a digital software solution....

Black Fashion Tech Founders: Give Us A Level Playing Field, Not Charity!

The virtual 3D fashion show by US-based Congolese designer Anifa Mvuemba, for her brand Hanifa, left everyone mesmerized. The digital show, executed with finesse, not only sent ripples across the fashion-tech circuit but also sparked enthusiasm amongst the Black community, widely underrepresented in this space.

Ben Alun-Jones: “There’s no point trying to put out the small fire, while there is a huge fire raging in the background.”

Last week I had a one on one conversation with Ben Alun-Jones, one of the founders of Unmade, a company that is enabling clothing brands to create on-demand supply chains. Alun-Jones, who spearheads product innovation, conception and development at Unmade, started the...

In the Age of Covid-19, “Its Time To Invent Everything from Scratch” says Li Edelkoort

I have had the pleasure of interviewing Lidewij 'Li' Edelkoort. I found her to be the kind of woman who does not mince her words. I liked that. She is somebody whose opinion needs to be heard. When we sat down together,...

Peter C. Leferink: “What we used to call ‘fashion’ is worn out, beaten down and broken.”

There is no denying it; the pandemic has given the fashion industry a much-needed wake-up call. One that has exposed cracks in a system that are way overdue for a complete reconstruction. COVID-19 has forced the industry to reassess how they do...

Conversation With the Team Behind Third Generation Revolutionary Innovation The Hövding Helmet

A few years back, we wrote about a bicycle helmet designed by a team of innovative Swedes, who had a lightbulb moment back in 2005. From concept to approved certified product, the first version of the airbag cycle helmet was introduced in...

Lisa Lang on Knitted Wearables and Reprogramming the Machines

OFundamentO had me at "Did you know that knitting machines were the first computers?". The Portugal based company, also known as FNDMT - Portuguese for TheFUNDAMENT, has found a way of turning pixels into loops. A collaboration between...

Asher Levine, In The Business of Material Innovation & Future Fashion

The man behind Lady Gaga's stunning leather looks has opened The Vault which gives fans and trendsetters access to his Luxury Jackets of the Future. Known for his take on Future Gaga, Levine is a designer who has for the past decade...

Rothy’s New Bags Don’t Tackle the Larger Plastic Waste Problem, But I Can’t Help But Like Them!

Since launching the Flat, then the Point before adding the Loafer and then the Sneaker, Rothy's has so far repurposed more than 15, 265.661 plastic water bottles. Now they have launched a handbag line. "It's very important to our brand—to make sure...