Molshree Vaid

Molshree is a fashion consultant and researcher based in London. With a background in fashion retail, she is currently focussing on projects that propel the sustainability agenda into the mainstream.

Black Fashion Tech Founders: Give Us A Level Playing Field, Not Charity!

The virtual 3D fashion show by US-based Congolese designer Anifa Mvuemba, for her brand Hanifa, left everyone mesmerized. The digital show, executed with finesse, not only sent...

Keeping Up with Patrick McDowell: The Gen Z Sustainable Fashion Designer

As more students like Patrick McDowell are thronging fashion school campuses worldwide, they are indicative of a changing mindset in the fashion industry...

V&A’s Fashioned From Nature, Driving The Sustainability Dialogue

In 2018, the UK had a lot going for itself in the realm of sustainable fashion. This included the Victoria & Albert (V&A) museum’s...

French Startup Heuritech Wants To Help Fashion Brands Make Clothes That Customers Want

Before the internet, fashion trend forecasters travelled to remote corners of the world to closely document sartorial choices of resident micro-communities. This allowed them...

The Sustainable Fashion Ecomm Playbook, Striving For Convenience

When it comes to multi-brand sites that sell sustainable fashion, the internet is no less than a graveyard, littered with broken links and defunct...

Fast or Slow, The Time for Circular Economy Fashion is Now

Circularity in the apparel industry is beginning to make economic sense. Having said that, the transition from a linear model of operation is fraught...

The Fashion For Good Experience, A Simple To Understand Approach To Storytelling

Amsterdam, a city that is home to a number of world-famous museums like the Rijksmuseum, officially stated sustainability as one of their top priorities....

Exploring The Future of Digital Shopping And How It’s Shaping The Way We Shop

When a panel comes together to discuss the future of digital shopping in the fashion industry, it is fairly reasonable to expect to learn...

Sustainable Fashion Marketing: The Playful Approach

‘It’s chic to repeat’, is a snappy phrase that carries a semantic equal part playful and meaningful. Here’s why. It is devoid of terrifying...

Walk The Walk With Digital Sustainability Marketing For Fashion

A recent BBC documentary by Stacey Dooley, titled 'Fashion’s Dirty Secrets', had a groundswell of opinion against fast-fashion. The thing is, the 'secrets' revealed...

2500 people. 3 months. No new clothes. 5 Takeaways From Slow Fashion Summer 2018

You might have heard of crowdfunding, and perhaps not crowdacting. Introduced by the Dutch non-profit CollAction, crowdacting is a new concept that enables people...

The Time for Fashion Schools And Tech Companies To Collaborate Is Now

Even if you walk into the world's best fashion schools, you are most likely going to experience a time warp. By this, I mean...

TrusTrace, Helps You Trace A Product From Fibre To Garment To Fibre

Over the last five years, global movement, Fashion Revolution has galvanised millions of shoppers to tag and ask brands #whomademyclothes. For the brands, willingly...

These Five Women in Fashion Are Using Algorithms For Good

A growing number of female-founders and co-founders have adopted technology as an enabler and put fresh thinking on the table. Their vision for fashion...

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