MySize x Temperley London: Optimizing Fit and Reducing the Potential for Returns

British brand, founded by fashion designer Alice Temperley, invests in apparel sizing solutions.

MySizeID is now working together with Temperley London.

MySizeID will support Temperley London’s customers generate highly accurate measurements of their bodies to select the optimal Temperley London size through an app on their mobile phones. MySizeID syncs the customer’s measurement data to the brand’s sizing chart and only presents items for purchase that match their measurements to ensure a correct fit.

MySize recently launched FirstLook Smart Mirror, a mirror-like touch display that provides in-store customers with an enhanced shopping experience and contactless checkout. FirstLook Smart Mirror extends MySize’s reach into physical stores and is expected to contribute to revenues through unit sales and recurring service fees.

MySize has developed a unique measurement technology based on sophisticated algorithms and cutting-edge technology with broad applications, including the apparel, e-commerce, DIY, shipping, and parcel delivery industries. This proprietary measurement technology is driven by several algorithms that can calculate and record measurements in various novel ways. 

On luxury fashion brand’s latest collaboration, Alice Temperley, Founder and Creative Director of Temperley London, commented, “We make timeless fashion designed to last, enveloping our customer in luxury with the principle of sustainability at its core. By implementing MySizeID, we are helping our customers, resulting in associated financial and environmental benefits.”

“Appropriate sizing for online fashion purchases is a critical component of any brand’s user experience, especially for a luxury brand. We are very pleased to partner with Temperley London to support their customers in finding the right fit and to become a part of this distinctive brand’s environmental sustainability movement,” stated Ronen Luzon, CEO and Founder of MySize.

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