As pre-orders begin today at CES 2016 for HTC x Under Armour’s Healthbox, we take a moment to learn more about the “world’s first” comprehensive connected fitness system.
Manufactured by HTC and powered by UA Record™ the Healthbox was designed to measure, monitor and manage our sleep, fitness, activity and nutrition. In the box you will find a fitness band, heart rate monitor and a smart scale that are all connected seamlessly to provide insights that empower individuals to improve their health and fitness.
The UA Record serves as the dashboard for daily activities that dictate how you feel by removing the barriers and complexity of technology with a simple set up and easy to use system. On the Healthbox Wolfgang Muller, Executive Director – Connected Products, HTC shared; “This system contains everything a consumer needs to better manage their health and fitness.” He continued, “Whether you are a high performance athlete or simply committed to improving your health, UA HealthBox is the only system that delivers the complete picture and provides the information and motivation needed to achieve your goals.”
The trio of products include the UA BandTM designed to be worn all-day, every day. It tracks daily activity, workouts and sleep. The UA Band also utilises a seamless exterior shell with a display that is discreetly hidden under an outer layer allowing the technology to disappear when it is not in use. Designed with athletes in mind, the band offers an advanced workout mode with a display that stays on during the workout, as well as an LED that indicates heart rate zone when paired with UA Heart Rate. The UA Band comes in black with a red textured underside to allow for moisture wicking.
Then there is the UA Heart RateTM , a compact heart rate monitor with an innovative micro snap technology designed to make it undetectable during workouts. The chest strap and removable sensor helps individuals monitor intensity and train smarter. The UA Heart Rate was created to provide an accurate calculation of calories burned. Combined with the UA Record app, UA Heart Rate allows you to customise your heart rate zones.
Lastly the UA ScaleTM completes the threesome. It is a beautifully crafted, Wi-Fi enabled scale with an iconic circular design. The scale utilises a sheet of glass with advanced conductive paint technology that enables weight and body fat percentage readings. The hidden LED display behind the glass makes technology invisible when not in use. The scale can support up to eight users and syncs with the UA Record app for individuals to view trends with weight as part of their overall dashboard. The UA Scale comes in black with a red textured underside.
On the benefits that the partnership will bring to consumers Robin Thurston, Chief Digital Officer of Under Armour said, “There are several options for consumers today when it comes to monitoring their daily activity, but no option when it comes to capturing and presenting information in a meaningful way. Most of us know more about the health of our car than we do about our own bodies. Under Armour and HTC set out to change that by going far beyond the automation of data tracking. UA HealthBox provides custom health and fitness experiences designed to guide you towards your goals.”
With the new UA Record already available for download from Google Play™ and App Store, you can pre-order today on HTC.com, UA.com and at Under Armour Brand House locations. If you prefer to wait, you can purchase the UA HealthBox as of January 22 but only in the U.S. The UA HealthBox will roll out to additional US retailers in the first quarter and internationally throughout 2016. The UA HealthBox costs $400 and is compatible with an HTC, Android or iOS smartphone.
With no detail overlooked, the beautiful Healthbox has been designed to be a comprehensive connected system that is easy to use and can become an integral part of your daily life.