Gimmicky Wearables Challenged by Unseen Air Collection

Muchaneta Kapfunde | @FashNerdEditor

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Our favourite pick, the Reactive Leather Backpack available for £1,250.00

In an age where fashion technology can sometimes be viewed as nothing more than gimmicky wearables, we are loving how Lauren Bowker’s Unseen Air collection is challenging this perception. The talented designer is all about combining innovation with materials. These are her tools.

On her collection Bowker shares: “It has to be beautiful and elegant as much as it is technical. You have to want this piece without knowing that the technology is in there. It has to be something that can alter someone’s life in a significant way.”

No truer words have been spoken. Indulge in The Unseen’s Air collection of accessories, available online at Selfridges. Prices range from £750.00 for a scarf to £1,250.00.

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Muchaneta Kapfunde

Founding editor-in-chief at FashNerd.com
Founding editor-in-chief & WearableTechStylist of FashNerd.com, Muchaneta has worked in the fashion industry for over 14 years. She is currently one of the leading influencers speaking and writing about the merger of fashion with technology and wearable technology and a regular contributor to digital news sites like Wareable.
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