Good girls have never looked so stylish and the AW15 catwalks have confirmed this as a fact. This is the season that we are going to be exposed to the coolest iterations of geek chic imaginable .
With Margot Tenenbaum, from the Royal Tenenbaum, as the muse, design houses like Gucci had their models strut down the runway in a nerd meets Chloe Sevigny collection accessorized with geek chic glasses. The house of Prada decided to go for a more saccharine edge with cute suits styled with crisp shirts and Mary-Jane heels.
So, are you going to embrace your inner nerd? If you are going to own this trend, a trend so hot that we had to give it our own twist, then be prepared to give your style the ‘Ugly Betty Goes Tech’ makeover.
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Founding editor-in-chief of FashNerd.com, Muchaneta is currently one of the leading influencers writing about the merger of fashion with technology and wearable technology. She has also given talks at Premiere Vision, Munich Fabric Start and Pure London, to name a few. Besides working as a fashion innovation consultant for various fashion companies like LVMH Atelier, Muchaneta has also contributed to Vogue Business, is a senior contributor at The Interline and an associate lecturer at London College of Fashion, UAL.
