The 5 Best Tech-Infused Sneakers of 2019 So Far

The smart sneakers game has become a playing field for heavy hitters trying to stay ahead of the game by consistently re-energising...

From Apple to Vegan, Footwear Brand WOMSH Launches Vegan Shoe Line

Italian footwear brand WOMSH has choosen change. It is a change that has led to the company working with northern Italian company...

Puma’s BioEvolution Project Introduces A Shoe That Adapts To The Body

Following our recent write up on the Puma’s first augmented reality shoe, the QD CELL Origin AR, we are following it up...

Puma Uses LQD CELL Technology To Bring Their Sneakers To Life

Sneaker companies looking to stay ahead of their competitors in the 21st century are turning to technology to help them remain relevant...

3 Must Have​ Buys That Are Perfect For The Fashion Tech...

I want to start the week off by sharing with you three great finds that had me at hello. Innovative, intelligent and...

Will PUMA’s New Technology platform, Fit Intelligence, Speak to The...

I am sure that some of you have already heard about PUMA's new state-of-the-art technology platform Fit Intelligence (Fi). Designed by the...

Inside The Revolutionary Nike Adapt BB, A Custom Shoe for Everyone

There is a new basketball sneaker in town- the Nike Adapt BB. Not since the introduction of the Nike HyperAdapt 1.0 in...

Rothy’s Sneaker, Designed For The Woman Who Is Changing The Game

Rothy's is a footwear brand that we wrote about before. Founded a mere two years ago, the startup hit the headlines when they used...

Durable, Ultra-lightweight and Breathable, Nike’s Fastest Shoe Ever Is Back!

It is no secret that Nike has been investing in 3D printing. So far the sports brand has only released a limited amount of...

Dropping Next Month, Balenciaga’s “Track” Trainers Made With High Tech Materials

Reinventing the everyday shoe for the modern day woman and man, Balenciaga has just released a chunky new trainer that incorporates high tech materials...