Augmented Reality

LFW: SABINNA Takes Interactive Augmented Reality to Another Level

SABINNA has taken interactive augmented reality to another level. The knitwear and ready-to-wear label, founded by Sabinna Rachimova and her business partner David Reischer, invited...

You Can Now Try on Gucci’s Signature Kicks ‘Virtually’. Welcome To...

Another day, another luxury brand dips its toe into technology. This time around it is Gucci. The fashion house has launched a...

Could FORM Swim Goggles With AR Display Be Better For Swimmers...

Swimming is one of the world's biggest sports, with over 30 million active pool swimmers in the U.S. alone. This is why...

Could Blockchain-fueled Smart Glasses Lead the AR Revolution?

Apple and Amazon are not alone in the smart glasses front, Lucyd is looking to develop glasses that will use next-gen AR display to...

nreal Light, MR Glasses For The Next Generation Augmented User Experience

The evolution of Mixed Reality (MR) glasses not only allows audiences to have greater freedom of watching and interaction and this is...

Tim Cook: “I don’t think there is any sector or...

In a sit-down interview with Lauren Indvik, Tim Cook talked about a future of convenience, where shopping is shaped by the world of augmented reality...
Bose AR Glasses

Bose AR Glasses, The Stylish Sunnies With a Switch

What do you get when you cross a pair of sunglasses with a world-class tech company? Meet Frames, Bose’s groundbreaking offering in...

Are You Ready To Raise Your Digital Game With A New...

If you are ready to rule both worlds, the real-world and gaming world, then you will be excited to hear that adidas,...

KPMG x Microsoft, Ushering in a New World of Retail Fashion

Every industry is experiencing massive changes thanks to advancements in technology that are leading the way with new applications, services and opportunities....

SpidAR, An Immersive Experience Using AR, Storytelling and Physical Computing

Last year, as part of our Women in Tech Series, we spoke to Renata Gaui. She not only shared her experiences and challenges she also...