IvH AW16 Couture: When Normal Rules Don’t Apply!

It comes as no surprise that this season, Ms Iris van Herpen's AW16 Couture Collection mesmerized the attending audience. Bringing science and technology to fashion, we respect that she continues to prove that she is a woman who is unafraid to redefine the definition of...

PFW: IvH 3D Printed and Holographic AW16 Mood

As soon as you step into Iris van Herpen's  world, normal rules no longer apply. She is not just another fashion designer showing at Fashion Week, she is a woman bridging the gap between craftsmanship and innovation whilst successfully combining couture with digital technology. At PFW this...

PFW: Courrège’s Voyage Into Hi-Tech Clothing

Last season, Paris Fashion Week shone with tech, however this time round it seems that wearable technology on the runway might have become a little passe. That being said, we still did keep our eagle eye on the 9 day fashion ‘week’ event and now as...

Couturier Iris van Herpen x Gwendoline ‘Warrior’ Christie

Paris Fashion Week, for some it is about Chanel, for others, it is Louis Vuitton but for us, it is all about the talented couturier Miss Iris van Herpen. This season, van Herpen's Spring|Summer 2015 RTW did not disappoint. The boundary-pushing designer presented a collection that, although...

Hussein Chalayan- “If You Don’t Take Risks, Nothing Happens”

We are inspired by a designer who does not seek approval. Creates what feels right. Is an innovative risk taker. Is unafraid to design groundbreaking collections. This fashion week season that designer is Hussein Chalayan. Central St Martin graduate, Hussein Chalayan MBE is a British/Turkish Cypriot fashion...

Anrealage Brings Tech Gimmicks to PFW

Tech on the runway has a bad rep of being gimmicky and this season label Anrealage did nothing to dispel this stereotype. That being said, they did catch fashion's attention when they opted for a personalized high-tech experience during their SS16 show at Paris...

PFW Special: 7 STYLISH LOOKS FOR 7 DAYS

You have asked, and we have delivered, 7 stylish looks for 7 days. With Paris Fashion Week Opening its doors tomorrow, the question is not what Choos are we going to wear, it is instead how can we tech up our look and still keep...