Adidas FUTURECRAFT On Using Technology to Push the Boundaries of Performance

First unveiled in April 2017, adidas FUTURECRAFT has been on a journey. The high performance running shoe launched FUTURECRAFT 4D on January 18th and now they have...

Harry’s Hi-Tech Fabric Sneakers Observed Through a Futuristic Lens

We can report that there is another event taking place this week besides CES, and that is London Fashion Week Mens. This season, technology, for...

CEAM, Invisible Nano Technology Meets Modern Design

Always on the look out for something new in the fashion tech space, it was quite exciting when we were introduced to a new clothing...

Artistic Collaboration Sires Rochambeau’s ‘Born Digital’ Connected Jacket

New York based Rochambeau (French for the popular game rock-paper-scissors) has effortlessly given birth to a handsome jacket. Merging their shared passions of art and design,...

Performance-Centric Design Meets Revolutionary Lens Technology

Smart glasses are so hot right now, a fact reinforced by the partnership between tech giant Intel and eyewear company Luxottica. Once whispered in 2014,...

‘Audio Shades’ Make You Wear Your Beats And Stay Connected

Imagine yourself looking cool, bopping your head to music and still be able to communicate with others. Although this has been possible for some time, every now...

The Modern Day Advancements in Men’s Shoes Styles and Technology

On the surface, choosing and shopping for men’s shoes is a fairly simple task that almost anyone can carry out. These days, during an...

VerveLife, A New Era of Hearables from Motorola

VerveLife has landed. Today we attended the launch of a revolutionary collection of wireless audio products from Motorola. Designed to give you full freedom,...

LCM: “See it, Buy it” App Debuts at Henry Holland Show

Imagine being able to point your mobile at someone’s outfit before instantly being given the option to order it. Ok, it won’t help with...

NikeLab x Rousteing: Fashionable Innovation of the Beautiful Game

NikeLab’s innovations meets Balmain’s Olivier Rousteing has got us hot under the collar. It is a collaboration that promises to bond the beautiful game...