The Arigato x Samsung Campaign, Recognising Technologies Hand in the Future...

The collaboration between Arigato x Samsung was recently announced. It is a partnership based on the creation of a collection that recognises technologies hand in...

New Balance To Use Custom-built AI Technology at NYFW to Identify...

If you are planning to attend NYFW this season, here are some words of advice, make sure that you are dressed to stand out...

For The First Time, Robots Will Walk The Runway At London...

Last season, we witnessed Dolce & Gabbana’s drones stealing the show at Milan Fashion Week, even Anna Wintour, Vogue’s editor-in-chief was impressed. This season,...

Iris van Herpen’s Syntopia Merges Artisanal Techniques With Modern Tech

It has been a full week since Iris van Herpen presented her collection on 2nd July 2018 at Le Trianon in Paris. The beautiful Haute...

On Dolce & Gabbana’s Runway Drones: “Being human is so last...

Who would have guessed that Dolce & Gabbana's drones will steal the show at Milan Fashion Week? Even Anna Wintour, Vogue's editor-in-chief was impressed....

5 Brands Courting Smartphone-Wielding Shoppers In The Age of See Now,...

After Burberry embraced the "see now, buy now" idea two years ago we have since seen quite a few fashion Week designers succumbing to...

LFW: Immersive Technologies, The New Narrative For The Fashion Industry

Yesterday, the global debut of LiveCGX, ILMxLAB’s performance took place at by the stunning Durbar Court within the Foreign and Commonwealth Office in central...

Badgley Mischka AW2018- Interactive Runway App

At NYFW, Badgley Mischka gave a bow to technology by creating an interactive runway app for the iPhone and iPad, which allowed attendees to interact...
Retail Tech

State-of-the-art 3D Patented Virtual Styling Technology Launched at NYFW

Yesterday, at New York Fashion Week, Style.me brought some exciting technology to the retail tech revolution. Known for transforming the fashion e-commerce, Style.me has developed proprietary...

Could Joaquin Phoenix ‘Wear Vegan’ Campaign Change Attitudes Towards Vegan Wool?

Dressed in a wool suit designed by Brave GentleMan, Phoenix makes a statement during NYFW this season. If you, like Joaquin Phoenix, believe that “Wool...