NYFW: Carolina Herrera on AW16 “I Used the New Technology”

The use of Fashion Technology is not always obvious, sometimes the choice of technology utilized can be the type that one would use to create the collection rather the kind that is integrated into garments. A great example of a designer taking of advantage of the this is...

Sustainable Fashion Marketing: The Playful Approach

Sustainable Fashion Marketing
‘It’s chic to repeat’, is a snappy phrase that carries a semantic equal part playful and meaningful. Here’s why. It is devoid of terrifying stats about human rights and climate change, that results from the use-and-throw clothes culture many of us have become habituated...

The Michael Kors Access Grayson Looks The Part With a Little Less Smart

Michael Kors Access Grayson
Rugged and good-looking, it is easy to see that the Michael Kors Access Grayson watch is a modern man's timepiece. Considerably more expensive than some of its competition, the Grayson is a traditional wristwatch packed with a minimum amount of technology for your convenience. With this baby,...

Stella McCartney x Bolt Threads: Eco-Innovation’s Mindful Approach To Fashion.

Celebrated British designer, Stella McCartney, has teamed up with biotechnology company Bolt Threads. Founded in 2010 and based in San Francisco, the sustainability startup is dedicated to creating the next generation of advanced materials. This is Bolt's first collaborative product. Together with Stella McCartney...

Apple Music Fashion Collab With Alexander Wang

When it comes to the merging of fashion and technology, one route that brands are taking to entice consumers is that of fashion channels. This trend has become evident in the launch of channels like Amazon’s Style Code Live and before that Apple’s  Made to...

Marc Jacobs Growing Line of Wearables Gets Tactile

Riley Touchscreen
Yesterday, American label Marc Jacobs introduced its first touchscreen smartwatch. The lightweight round shape silhouette smart ticker embodies the spirit of Marc Jacobs with characteristics that define individuality and personality. A better-looking watch, in my opinion, to previous versions, the Riley touchscreen smartwatch has...

Stella McCartney x Parley’s Environmentally-Minded Approach to fashion

When one thinks of Stella McCartney, there are 3 words that come to mind; Eco friendly, Meat Free, Sustainability. So it came as no surprise when Central St Martins graduate and former creative director of Chloe worked with Parley for the Oceans on a...

The ToryTrack Hybrid, An Analogue Watch With Activity Tracker Capabilities

American lifestyle brand, Tory Burch has launched a new line of smartwatches based on THE COLLINS —a clean-lined, menswear-inspired design that is one of the brand's bestselling watches. The collection offers four distinct styles that include a navy perforated leather strap with pops of...

Cashless on the Catwalk, Gadgetry or Innovation?

With 1 day and 17 hours remaining before London Fashion Week begins, we are naturally buzzing with excitement to see what the designers will be bringing to the forefront when it comes to Fashion and Technology merging on the runway. In preparation for LFW we...

Could Joaquin Phoenix ‘Wear Vegan’ Campaign Change Attitudes Towards Vegan Wool?

Dressed in a wool suit designed by Brave GentleMan, Phoenix makes a statement during NYFW this season. If you, like Joaquin Phoenix, believe that “Wool hurts. Wear Vegan” then I have some good news for you, you can turn to CROP, a wool alternative led by...