Up Close And Personal With Louis Vuitton’s Luxury Smartwatch

Louis Vuitton has released its first piece of wearable tech. The attention grabbing collection of smartwatches, are a rework on the Tambour Horizon watch. Expensive and luxurious, the timepieces have been designed to pair up with up-to-date Android phones and iPhones. Although the trio of watches...

Jasna Rok, Future-Proofing And Challenging The Fashion Tech Industry.

Jasna Rok
We find ourselves having a fashion tech crush on the brilliant and talented Jasna Rok, who recently exhibited at #FASHIONTECH Berlin. Drawn to her pioneering work, we appreciate how she combines innovative fashion and cutting edge technology in her own unique way. All about the clothing...

Stella McCartney x Parley’s Environmentally-Minded Approach to fashion

When one thinks of Stella McCartney, there are 3 words that come to mind; Eco friendly, Meat Free, Sustainability. So it came as no surprise when Central St Martins graduate and former creative director of Chloe worked with Parley for the Oceans on a...

CES2017: At Last, The Feminine And Dainty Smartwatch Has Arrived!

I predict that smart watches designed by fashion labels are going to be all the rage in 2017. With brands like Swarovski, who recently announced plans to enter the market, it looks like fashion might have its stylish eye on grabbing a slice of...

Apple Music Fashion Collab With Alexander Wang

When it comes to the merging of fashion and technology, one route that brands are taking to entice consumers is that of fashion channels. This trend has become evident in the launch of channels like Amazon’s Style Code Live and before that Apple’s  Made to...

NikeLab x Rousteing: Fashionable Innovation of the Beautiful Game

NikeLab’s innovations meets Balmain’s Olivier Rousteing has got us hot under the collar. It is a collaboration that promises to bond the beautiful game to the beautiful design in a fashionable manner. The NikeLab x Olivier Rousteing relationship begun over a year ago and is the...

LV’s Ghesquiere Introducing Innovation into the Patrimony

Slowly but surely the luxury world seems less hesitant to make the latest technology offerings part of their design plan. It is great to see these old and established fashion houses recognising that the use of Fashion Technology does not always have to be...

NYFW: Carolina Herrera on AW16 “I Used the New Technology”

The use of Fashion Technology is not always obvious, sometimes the choice of technology utilized can be the type that one would use to create the collection rather the kind that is integrated into garments. A great example of a designer taking of advantage of the this is...

Stella McCartney: Is Sustainability In Danger of Becoming a One-Off Trend?

In honor of Fashion Week, we have decided to take a closer look at Fashion’s favourite darling and sustainability advocate Stella McCartney. When one thinks of Stella McCartney, there are 3 words that come to mind; Eco friendly, Meat Free, Sustainability. The Central St Martins graduate...

Cashless on the Catwalk, Gadgetry or Innovation?

With 1 day and 17 hours remaining before London Fashion Week begins, we are naturally buzzing with excitement to see what the designers will be bringing to the forefront when it comes to Fashion and Technology merging on the runway. In preparation for LFW we...