This FashionTech Collab Aims to Save Our Oceans

Bionic Yarn, a New York City-based startup, has become well known for making fabric from recycled ocean plastic. Most recently, the innovative brand has collaborated with G-Star RAW, a Dutch design clothing company founded in Amsterdam in 1989. They are the producer of urban clothing, who showcased...

Eccentric Youngster Jaden Smith Gives Sustainability Street Cred

Sustainability is a cause that has been gaining momentum for a while now. With well known pioneers like Sylvia Heisel, Liz Spencer, Stella McCartney leading the way, we are glad that digital natives like Jaden Smith are also putting in their 2 cents in. JUST Water, is Smith's...

Bragi Announces Dash Update, ‘The Headphone’ and IBM Watson Collab

Bragi Headphone
The German startup Bragi, innovation leader of the hearable tech revolution, have announced a new update for the Dash. Plus a new product called 'The Headphone'. On top of that, some new collaborations that will drive the wearable tech category into a new phase. Bragi OS 2.1 The announcement,...

Boundary Breaking Ivyrevel Merging Fashion Creativity With Machine Learning

Digital fashion brand founders by Dejan Subosic, Aleksandar Subosic, Kenza Zouiten and Gustav Springfeldt.
We recently discovered Swedish brand Ivyrevel, a label definitely after our #WearableTechStylist's heart. Breaking boundaries through innovation, the label has been praised for designing clothes with the customer's needs in mind. Offering limited edition merchandise that meets a shoppers' demand and desires, Ivyrevel are pioneering a...

Misfit and Speedo Synchro Dive Into WearableTech

Misfit and Speedo Synchro Dive Into WearableTech by announcing a long-term partnership that aims to raise in-pool activity awareness with accuracy. The collaboration between the wearable tech and smart home device maker Misfit and the fashion swimwear brand Speedo surprised us at first. It...

Hyper Island, Making the Impossible Possible [Roadtrip Series]

Hyper Island Global Head Office in Telefonplan, Stockholm
Last month I spoke in Stockholm, at a former Ericsson factory (yes, the mobile phone company that builds telecom infrastructures for countries now) that has turned into a post-industrial design centre located at Telefonplan. Now the global head office of Hyper Island, the building is home to a digital learning...

What If IBM’s ‘Watson’ Would End Up In Your Hearables

IBM Watson Hearables
Remember the movie 'Her' by Spike Jonze? When Joaquin Phoenix fell in love with his Operating System called 'Samantha'? (Voiced by Scarlett Johansson). Well, it might have taken about 3 years for the predictions in 'Her' to become a reality. A reality where IBM's IoT platform and supercomputer called...

NYFW: Intel Disrupts and Transforms the Fashion Industry

INTEL at NYFW SS17
No stranger to Fashion Week and confirmed as the official technology partner of NYFW, we are excited to see how Intel will transform and grow the fashion industry beyond the usual humdrum of air kisses and FROW gossip. Collaborating with select designers such as Erin Fetherston, Prabal...

Tech Styling Rousteing’s Balmain x H&M Collection

Move over Alexander Wang there is a new collab in town, meet BALMAIN x H&M. For weeks now the fashion tribe has been worshiping at the gates of Rousteing's creations. Launching both in-store and digitally, on the 5th November, the collection brags runway looks...

Fashion, Technology & Science, A Trifecta of Innovation

Have you noticed how both science and technology have been collaborating with fashion? It is this three-way partnership that is leading to scientific breakthrough collabs that have given birth to new materials and clothes capable of revolutionizing the fashion world, especially when it comes...