Will, the Future of Car Interior, Be Fashionably Vegan?

German car manufacturer Volkswagen goes cruelty-free with vegan leather interior.

It seems like it is becoming quite fashionable for car manufacturers to take a moment to think about the material they use when it comes to furnishing the interior of their latest vehicle. With sustainability at the forefront of their decision-making, Volkswagen recently introduced its new electric car with vegan leather interior.

The forward-thinking German car manufacturer has invested in AppleSkin, a vegan leather made from apple juice waste. There is no denying that the faux leather feature gives the new Volkswagen car a slight eco edge over eco-conscious cars like Tesla’s Model X, a luxury electric SUV.

As we go forward into a future where sustainability is of great importance to consumers, the pressure on car manufacturers to make more eco-friendly cars has never as high. This probably why we are seeing companies like Volkswagen, Nissan, Audi, and Volvo producing electric vehicles that embrace vegan-friendly seating.

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Founding editor-in-chief & WearableTechStylist of FashNerd.com, Muchaneta has worked in the fashion industry for over 14 years. She is currently one of the leading influencers speaking and writing about the merger of fashion with technology and wearable technology and a regular contributor to digital news sites like Wareable.