Marissa Hall | Neue x FIT x Ann Sofie Back

When Harper’s BAZAAR celebrated ICONS by Carine Roitfeld, we spotted Marissa Hall on the red carpet in an outfit by Neue x FIT x Ann Sofie Back. Adorning one of the most glamorous looks from the night, she certainly rocked the garment that boasted the merger of both fashion and technology.

Photo Credit: Harpers Bazaar Via @NeueFashionTech [Twitter]
The partnership between Stockholm-based fashion tech company Neue and the Fashion Institute of Technology (FIT) in New York City was a collab that we wrote about back in April 2018. Supported by the Swedish Fashion Council, the collaboration translated two concepts; pleasuring self-love and ‘urban’ safety, into garments and accessories integrated with NEUE’s A2 fashion technology.

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Founding editor-in-chief & WearableTechStylist of, Muchaneta has worked in the fashion industry for over 14 years. She is currently one of the leading influencers speaking and writing about the merger of fashion with technology and wearable technology and a regular contributor to digital news sites like Wareable.