First unveiled in April 2017, adidas FUTURECRAFT has been on a journey. The high performance running shoe launched FUTURECRAFT 4D on January 18th and now they have unveiled the RUNNER 4D, available 23 February 2018, which fuses adidas‘ tech vision with Yohji Yamamoto‘s fashion aesthetic.
Creating A New Era in High Performance, Durable Materials
FUTURECRAFT is big on technology, design and collaboration.Their trainers are crafted with CARBON’s Digital Light Synthesis technology, a breakthrough 3D printing process that transforms liquids into solids. The midsole is a single component featuring precisely engineered zones that address different needs of running such as propulsion, cushioning stability, and comfort. The midsole comprises of over 20,000 struts that can be individually tuned to provide more control on energy return required for a specific function.
Ben Herath, VP Design for adidas Running, said: “FUTURECRAFT 4D demonstrates the potential of Digital Light Synthesis in unlocking a new era in sports performance design. One driven by athlete data and incomparable precision to provide the best for the athletes, enabling them to make a difference in their run. This innovation changes how we design and free ourselves from limitations of the past. The possibilities of what we can now create with this technology to push the boundaries of performance are truly endless.” In addition, the midsoles unique open structure allows the runner for enhanced breathability underfoot. Primeknit upper adds seamless comfort through a sock-like fit and engineered ventilation zones, while Continental outsoles provide optimal grip.
Founding editor-in-chief at FashNerd.com
Founding editor-in-chief & WearableTechStylist of FashNerd.com, Muchaneta has worked in the fashion industry for over 14 years. She is currently one of the leading influencers speaking and writing about the merger of fashion with technology and wearable technology and a regular contributor to digital news sites like Wareable.